As the Drive-In Summer campaign rolls along, I thought it would be appropriate to share some vintage newspaper advertisements for the drive-in theater. Enjoy the retro artwork and make sure to visit a local drive-in theater near you this weekend. And remember, folks, if you don’t have a theater nearby, grab a few retro B-movies, pop some popcorn, and make it a drive-in night right at home. Now, on with the show!
I just wanted to let all of you know that today, June 6th, is the 80th anniversary of the drive-in movie theater. The first drive-in theater was opened in New Jersey by Richard M. Hollingshead, Jr. in 1933. The drive-in theater really peaked in the 1950s and the craze lasted into the 1960s, but by the early 1970s, their popularity began to decline and in response to this, the drive-ins turned to exploitation cinema and pornography. Today, most drive-ins sit abandoned or forgotten, although there are still some that remain operation, eager to sprinkle a bit of summer nostalgia on American audiences. I’ve posted some old vintage photos and even a video in celebration of the anniversary. Enjoy and look for a review of the 1956 science fiction film Forbidden Planet tomorrow.
-Theater Management (Steve)
Ya know, I may just have to watch an old science fiction movie in honor of this special day….